Wholesale Orders Into Unleashed, Priced Right
B2B buyers email purchase orders in their own format, expecting their own agreed price. We read those orders, apply the correct customer price tier, assign the right warehouse and create the sales order in Unleashed through its API, so stock, margin and accounting all stay accurate without manual entry.
Some of our direct clients
Why Wholesalers Trust Us With Unleashed
A bespoke build shaped around your price tiers, warehouses and customers, delivered against the live Unleashed API under NDA, so every order arrives priced and allocated correctly.
The Right Price, Every Time
We apply the customer's own pricing tier or price list and validate each line against it, so nobody is undercharged because a buyer's PO showed the wrong figure.
Allocated From The Right Warehouse
Orders are created against the correct customer and warehouse, so stock is committed from the location that will fulfil it and inventory stays honest.
Any Order Format
PDF purchase orders, CSV and Excel sheets, Word files and plain email text are all read, whatever your wholesale customers send.
Accounting Stays Clean
A correct sales order in Unleashed keeps the downstream flow to Xero or QuickBooks accurate, with no second round of retyping.
Exceptions Held Back
Mismatched prices, unmatched products, missing details and duplicate PO references wait for review rather than posting incorrectly.
Made For Your Pricing
A bespoke build shaped around your price tiers, warehouses and customers, delivered by a UK team against the live Unleashed API under NDA.
The Stack We Keep Accurate
Emailed and PDF purchase orders turned into correct Unleashed sales orders, so stock, margin and the downstream flow into Xero or QuickBooks all stay clean without a second round of manual entry.
Laravel & Bespoke Platforms
For systems and platforms that require bespoke processes, data handling complex integrations or internal business platforms with security at the forefront of the build.
WordPress & WooCommerce
For fast, reliable and easy to manage brochure based websites built following best practice with a bespoke theme powered by ACF Pro and supporting custom built plugins.
Shopify & Shopify Plus
For eCommerce and retail brands looking to grow revenue significantly online. Built using a bespoke theme specific to your brand and with a full seamless migration from legacy platforms.
Recently Completed Projects
Clintons Cards
A full migration from Magento 2 to Shopify Plus, with order, customer, product, stock and finance integrations kept live through the switch.
Ecommerce · Shopify Plus · Integrations
QualityHive
A Laravel platform that web agencies use to capture, assign and close website bugs, taken from wireframe to launch, then handed over as clean, documented code.
SaaS platform · Laravel · API integrations
The Sauce Foundry
A brand, a WooCommerce store and product photography for an artisan hot sauce startup, launched to a 3.8% conversion rate from day one.
Ecommerce · Branding · WooCommerce
Have a project like these in mind?
Get in touchHere's What Our
Clients Say
Consistently rated 5* on Google by our full build clients and retainer clients.
Zestcode really have proven to be “website design & development specialists” whilst maintaining the very best customer service. Not easy to find a well-rounded company like Zest these days that tick all the boxes. 5*
Head of Marketing, Masterclip
After working with Zestcode for over 2 years I wouldn’t trust any other web developers. An agency that are committed to getting the project right and going above and beyond expectations.
Director, Novus Digital
Harry and his team have just finished producing our new website, his team have done an amazing job producing our website and their continuous communication throughout made the process a lot easier.
Director, JL Phillips
The whole process was efficient, fast and incredibly well managed. Communication was clear throughout, they understood exactly what we were trying to achieve, and they delivered without unnecessary delays or complications.
Director, Teaching Tomorrow
The main project Zestcode did for us was developing our bespoke Laravel system, which involved complex API integrations and secure data management. They were knowledgeable, responsive and easy to work with throughout.
Managing Director, Heath Crawford
Zestcode are a superb web design and development agency. Everything they produce is top quality. Harry is super responsive, always gets back to you quickly, and is an absolute pleasure to work with.
Marketing Manager, Which Health Cover
Working with Zestcode has been a genuinely positive experience from start to finish. What stood out most was how much time they took to understand how the project would fit into our existing processes before diving in. Rather than just building to a spec, they asked the right questions upfront.
Marketing Manager, Roof Maker
Zestcode Digital have just finished my website and I am beyond thrilled with it! I highly recommend their services not only are they professional and proficient but incredibly helpful.
Director, Select Art Gallery
It's an easy and enjoyable process working with Zestcode Digital, highly recommended.
Director, Whoisvisiting
Their team is highly responsive, especially in time-sensitive situations, and their ability to deliver reliable solutions quickly has been a huge asset. I wouldn’t hesitate to recommend them to anyone looking for dependable web development support.
Marketing Manager, Slick Gorilla
Having close communication with Harry throughout the whole project has been invaluable. He always makes sure to explain things thoroughly and helped me understand all the different aspects of the project that I needed to know.
Director, All Abroad
Frequently Asked Questions
Automating Wholesale Orders Into Unleashed
Unleashed is only as accurate as the orders that reach it, and in a wholesale business a lot of orders arrive as emailed purchase orders that a person has to price and allocate before Unleashed sees them. Here is how we automate that, with the two things wholesale gets wrong most often, pricing and warehouse allocation, handled deliberately.
Why manual wholesale entry costs you twice
Every emailed purchase order that gets keyed into Unleashed by hand carries two risks that direct-to-consumer orders simply do not. The first is price: a buyer's document might show a figure that does not match the tier that customer is actually on, and if it is entered as-is you undercharge. The second is allocation: pick the wrong warehouse and stock is committed somewhere it cannot ship from.
Both are quiet and both add up, one as credit notes and margin leakage, the other as delayed despatches and inaccurate availability. Automating the entry removes the rekeying and, more importantly, applies the correct pricing and allocation every time.
Pricing and warehouse, done properly
We apply the price list or tier attached to the customer the order is from and validate each line against it, so the order is priced on what was agreed rather than what was typed. Lines that do not reconcile are held for review.
Orders are created against the right customer and warehouse through the Unleashed API, so stock is allocated where it will actually be fulfilled. The mapping from customer product codes to your Unleashed codes is built with you, and unmatched lines are flagged rather than guessed.
Worried about getting the price right automatically?
Send us your price lists and a few real orders. We will show you exactly how tier pricing is applied and validated before anything posts to Unleashed.
Keeping the wider stack accurate
Unleashed rarely sits alone. It usually feeds Xero or QuickBooks for invoicing and sits alongside a store for direct sales. A correct sales order in Unleashed keeps that downstream flow accurate with no second manual step, which is the point of getting the order right at the source.
This is a focused piece of our broader automated order processing service, and it complements the deeper platform work in our Unleashed API integrations when stock, orders and reporting need connecting more widely.
A careful rollout, built for your business
We do not switch to fully automatic on day one. Orders are reviewed first while we tune the reading against your customers' real formats and confirm the pricing behaves exactly as it should. Only orders that clear your confidence rules then post automatically.
It is a bespoke, developer-led build shaped around your price tiers, warehouses and customers, delivered by a UK team against the live Unleashed API under NDA. If you also run Linnworks for multichannel fulfilment, the same approach is available through our Linnworks order automation, and both are part of our wider business automation work.
Partner with Zestcode for Industry Leading Quality and Reliability
Tell us what you're looking for and we'll see how we can help. Quotes are typically provided within 2 working days of the initial call.